Jeff Bridgforth
Jeff Bridgforth read 18 pages in Influence
18
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Jeff Bridgforth
Jeff Bridgforth Web Form Design

Best book on Web form design that I am aware of. Luke does a great job of giving proven and practical advice.

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Jeff Bridgforth
Jeff Bridgforth Never Use White Type on a Black Background

Overall I enjoyed this book. It is a pretty quick read.

It was not quite what I expected it would be. I thought it would be more commentary about the specific design rule and some ideas of breaking the rule. There is short introduction to the rule and the rest of the content is quotes from famous designers, past and present.

Although it was not what I expected, I still enjoyed the book and will keep it close by to thumb through from time to time.

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Jeff Bridgforth
Jeff Bridgforth finished Never Use White Type on a Black Background
51
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Jeff Bridgforth
Jeff Bridgforth read 42 chapters in Never Use White Type on a Black Background
42
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Jeff Bridgforth
Jeff Bridgforth Visual Language for Designers

http://www.whatmakesthemclick.net/2010/01/16/613/

When I first looked at this book I said “Wow!”. It’s a large book, hardcover, with thick paper and beautiful illustrations, as it should be, since it’s a book on visual design. But looking deeper, the reason that I like this book so much is that it covers the topic of visual design from a psychologist’s point of view, and let’s face it, I’m a pscyhologist and I see everything from a psychologist’s point of view!

The book talks about cognitive psychology principles such as grouping, schema and mental models and then shows how the elements of a visual design change the perception of the image. It’s very specific, and there are lots of examples.

I have to admit that I don’t think this book will make me a visual designer. I’m just not a visual designer. But I believe this book will help me communicate more clearly with visual designers and that’s an important thing.

Whether you are a visual designer or not, I recommend this book for anyone that has an interaction with design. You’ll learn a lot, and the designs you work with will be greatly improved.

And check out Connie Malamed’s blog: www.understandinggraphics.c...

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Jeff Bridgforth
Jeff Bridgforth read 28 pages in 101 Things I Learned in Architecture School
28
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Jeff Bridgforth
Jeff Bridgforth read 63 pages in Love and War
87
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Jeff Bridgforth
Jeff Bridgforth read 24 pages in Love and War
24
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Jeff Bridgforth
Jeff Bridgforth Universal Principles of Design, Revised and Updated

Read 89 pages of last edition

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Jeff Bridgforth
Jeff Bridgforth finished A Practical Guide to Designing for the Web
257
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Jeff Bridgforth
Jeff Bridgforth Have a New Kid by Friday

We heard Kevin speak at Focus on Parenting Conference over the weekend.

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Jeff Bridgforth
Jeff Bridgforth read 36 pages in Have a New Kid by Friday
36
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Jeff Bridgforth
Jeff Bridgforth read 57 pages in Test-Drive Your Dream Job
77
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Jeff Bridgforth
Jeff Bridgforth read 20 pages in Test-Drive Your Dream Job
20
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Jeff Bridgforth
Jeff Bridgforth read -1 pages in Made to Stick
129
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Jeff Bridgforth
Jeff Bridgforth Made to Stick

User personas is one way of making something more concrete. The authors share how Saddleback has a persona “Saddleback Sam.”

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Jeff Bridgforth
Jeff Bridgforth read 26 pages in Made to Stick
130
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Jeff Bridgforth
Jeff Bridgforth finished The Brand Gap
158
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Jeff Bridgforth
Jeff Bridgforth finished Handcrafted CSS
204
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