If you make your living telling people what they can't do because you control resources or relationships, if you work in a closed marketplace where information and choice are controlled and value is obscured, then your days are numbered.
"One of them asked why he (Craig Newmark of Craigslist) didn't sell Craigslist for billions of dollars, which he certainly could, and turn his assets to philanthropy. Newmark said he believes he is helping people more by keeping money on their pockets and away from middlemen. He attributes the success of Craigslist to treating his community as stakeholders, ad he is paying them their internet dividend."
Google, he said, knows how to find smart people and give them what they want : "They want the ability to work for a winner. They want to have the ability to feel special. They want to have the ability to make money. And they want the ability to increase their external market value - it helps me build a brand : myself."