Recently added as "finished".

Description: "We cannot change the cards we are dealt, just how we play the hand." --Randy Pausch A lot of professors give talks titled "The Last Lecture." Professors are asked to consider their demise and to ruminate on what matters most to them. And while they speak, audiences can't help but mull the same question: What wisdom would we impart to the world if we knew it was our last chance? If we had to vanish tomorrow, what would we want as our legacy? When Randy Pausch, a computer science professor at Carnegie Mellon, was asked to give such a lecture, he didn't have to imagine it as his last, since he had recently been diagnosed with terminal cancer. But the lecture he gave--"Really Achieving Your Childhood Dreams"--wasn't about dying. It was about the importance of overcoming obstacles, of enabling the dreams of others, of seizing every moment (because "time is all you have...and you may find one day that you have less than you think"). It was a summation of everything Randy had come to believe. It was about living. In this book, Randy Pausch has combined the humor, inspiration and intelligence that made his lecture such a phenomenon and given it an indelible form. It is a book that will be shared for generations to come.

• Reader: Dan Ritz

Recently added as "finished".

Description: In this national bestseller -- Martin Seligman's most stimulating, persuasive book to date -- the acclaimed author of Learned Optimism introduces yet another revolutionary idea. Drawing on groundbreaking scientific research, Seligman shows how Positive Psychology is shifting the profession's paradigm away from its narrow-minded focus on pathology, victimology, and mental illness to positive emotion and mental health. Happiness, studies show, is not the result of good genes or luck. It can be cultivated by identifying and nurturing traits that we already possess -- including kindness, originality, humor, optimism, and generosity. Seligman provides the tools you need in order to ascertain your most positive traits or strengths. Then he explains how, by frequently calling upon these "signature strengths" in all the crucial realms of life -- health, relationships, career -- you will not only develop natural buffers against misfortune and negative emotion, but also achieve new and sustainable levels of authentic contentment, gratification, and meaning.

• Reader: Dan Ritz

Recently added as "finished".

Description: A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It’s our nature. Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they’re enabling countless new tribes to be born—groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming. And so the key question: Who is going to lead us? The Web can do amazing things, but it can’t provide leadership. That still has to come from individuals— people just like you who have passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips. If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead. If you ignore this opportunity, you risk turning into a “sheepwalker”—someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don’t do very well these days. Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . It’s not easy, but it’s easier than you think.

• Reader: Dan Ritz

Recently added as "finished".

Description:" at 7:48 a.m. on a Tuesday, I am showered, cleaned, shaved, pruned, fed, and deodorized, wearing a pressed shirt and shiny shoes, in a cab on my way to the San Francisco waterfront I'm far from home, going to an unfamiliar place, and performing for strangers, three stressful facts that mean anything can happen "

In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For managers and teachers-and anyone else who talks and expects someone to listen-Confessions of a Public Speaker provides an insider's perspective on how to effectively present ideas to anyone. It's a unique, entertaining, and instructional romp through the embarrassments and triumphs Scott has experienced over 15 years of speaking to crowds of all sizes.

With lively lessons and surprising confessions, you'll get new insights into the art of persuasion-as well as teaching, learning, and performance-directly from a master of the trade.

Highlights include:

• Berkun's hard-won and simple philosophy, culled from years of lectures, teaching courses, and hours of appearances on NPR, MSNBC, and CNBC
• Practical advice, including how to work a tough room, the science of not boring people, how to survive the attack of the butterflies, and what to do when things go wrong
• The inside scoop on who earns $30,000 for a one-hour lecture and why
• The worst-and funniest-disaster stories you've ever heard (plus countermoves you can use)

Filled with humorous and illuminating stories of thrilling performances and real-life disasters, Confessions of a Public Speaker is inspirational, devastatingly honest, and a blast to read.

"A fresh, fun, memorable take on the most critical thing: what we say. Highly recommended." -Chris Anderson, Editor in Chief, Wired

"Loved it! Anyone who speaks for a living-including teachers-will greatly benefit from this book." -Garr Reynolds, author of Presentation Zen

• Reader: Dan Ritz
• Tags: communication, presenting, public speaking

Recently added as "finished".

Description: You like to think that your company would succeed if it were bigger. While you're dreaming about growth, you might be missing a huge opportunity: new ways of communicating are changing how we connect with customers. These methods give small companies like yours a great advantage. You're agile, fast, and passionate; now you just have to harness that power. So put down whatever you're doing and read this book. Speak Human will help you leverage the power you already have. (And if you're a big company, it's time to think "small" and get personal.)

• Reader: Dan Ritz

Recently added as "finished".

• Reader: Dan Ritz

Recently added as "finished".

Description: Who Is Talking About You? Master the art of word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, marketing expert Andy Sernovitz will show you how the world’s most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started using them. Understand the real purpose of blogs, communities, viral email, evangelists, and buzz—when to use them and how simple it is to make them work. Learn what sparks the irrepressible enthusiasm of Apple and TiVo fans. Understand why everyone is talking about a certain restaurant, car, band, or dry cleaner—and why other businesses and products are ignored. Discover why some products become huge successes without a penny of promotion—and why some multi-million-dollar advertising campaigns fail to get noticed. Open your eyes to a new way of doing business—that honest marketing makes more money, because customers who trust you will talk about you. Learn how to be the remarkable company that people want to share with their friends.

• Reader: Dan Ritz
• Tags: communication marketing strategy

Recently added as "finished".

Description: With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual. In Join the Conversation, Jaffe discusses the changing role of the consumer and how marketers must adapt by joining the rich, deep and meaningful conversation already in progress. This book reveals what marketers must do to become a welcome and invited part of the dialogue, and how to leverage and integrate the resulting partnership in ways that provide win-win situations for businesses, brands and lives.

• Reader: Dan Ritz
• Tags: interaction marketing social

Recently added as "finished".

Description: Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web. This book is about strategy. Rather than focus on the technology, the examples concentrate on its effect. You will learn that creating a Web 2.0 business, or integrating Web 2.0 strategies with your existing business, means creating places online where people like to come together to share what they think, see, and do. When people come together over the Web, the result can be much more than the sum of the parts. The customers themselves help build the site, as old-fashioned "word of mouth" becomes hypergrowth. Web 2.0: A Strategy Guide demonstrates the power of this new paradigm by examining how: Flickr, a classic user-driven business, created value for itself by helping users create their own value Google made money with a model based on free search, and changed the rules for doing business on the Web-opening opportunities you can take advantage of Social network effects can support a business-ever wonder how FaceBook grew so quickly? Businesses like Amazon tap into the Web as a source of indirect revenue, using creative new approaches to monetize the investments they've made in the Web Written by Amy Shuen, an authority on Silicon Valley business models and innovation economics, Web 2.0: A Strategy Guide explains how to transform yourbusiness by looking at specific practices for integrating Web 2.0 with what you do. If you're executing business strategy and want to know how the Web is changing business, this book is for you.

• Reader: Dan Ritz

Recently added as "finished".

Description: LIVING, LOVING AND LEARNING is a delightful collection of Dr. Buscaglia's informative and amusing lectures, which were delivered worldwide between 1970 and 1981. This inspirational treasure is for all those eager to accept the challenge of life and to profit from the wonder of love.

• Reader: Dan Ritz
• Tags: advice compassion courage life meaning

Recently added as "finished".

Description: The book that catches the crest of Web 2.0 and shows how any business can harness its power by increasing whuffie, the store of social capital that is the currency of the digital world. Everyone knows about blogs and social networks such as Facebook and Twitter, and has heard about someone who has used them to grow a huge customer base. Everyone wants to be hands-on, grassroots, and interactive, but what does this mean? And more to the point, how do you do it?As one who has actually launched a company using the power of online communities, and who now advises large and small companies, Tara Hunt (named by the San Francisco Chronicle, along with luminaries Jimmy Wales and Tim O’Reilly, as a digital Utopian) is the perfect person to do this book.While The Whuffie Factor will traverse the landscape of Web 2.0 and show how to become a player, it is not just another book about online marketing. People see the huge business potential of the online world and the first impulse is: Let’s throw a bunch of money at it. To which Tara Hunt says: “Stop! Money isn’t the capital of choice in online communities, it is whuffie–social capital–and how to raise it is at the heart of this book.” In the Web 2.0 world, market capital flows from having high social capital. Without whuffie you lose your connections and any recommendations you make will be seen as spam–met with negative reactions and a loss of social capital.The Whuffie Factor provides businesspeople with a strategic map and specific tactics for the constantly evolving, elusive, and, to some, strange world of on­line communities. By connecting with your customers through community interaction, you’ll raise your social capital, create demand, and sell more product. Consumer loyalty is a direct result of whuffie. With great stories of online business successes and cautionary tales of major missteps–recording industry, anyone?–Tara Hunt reveals how social networking has more influence over buying decisions than any other marketing tool and how your business can tap into the vast world of Web 2.0 to build an unshakable foundation for twenty-first-century-style online success.For those without millions–even thousands–to throw around, here is a fresh perspective for using social networks to help build a business whether you are a start-up or a Fortune 500 giant. Even those in big rich companies need to learn how to be effective and not waste their money. For them–as well as the entrepreneur–The Whuffie Factor is an eye-opening guide to a world they probably don’t understand all that well.

• Reader: Dan Ritz
• Tags: interaction marketing social

Recently added as "finished".

Description: How do we find the courage to always be true to ourselves—even if we are unsure of who we are? That is the central question of international bestselling author Paulo Coelho's profound new work, The Witch of Portobello. It is the story of a mysterious woman named Athena, told by the many who knew her well—or hardly at all. Like The Alchemist, The Witch of Portobello is the kind of story that will transform the way readers think about love, passion, joy, and sacrifice.

• Reader: Dan Ritz

Recently added as "finished".

Description: When a hurricane warning is announced, everyone's concerns and actions become focused on that expectation; the hurricane essentially becomes the future which people are "living into." Similarly, when an organization needs to transform or make the leap to a higher level, everyone involved should be "living into" the vision of the organization's new, improved future. But in the majority of organizations, the future people are living into is based on past performance and experience, and so major transformation is almost impossible.

Steve Zaffron is, CEO of Vanto Group which has helped hundreds of companies envision and effectively implement major change and performance improvement. Zaffron and Dave Logan outline this proven system for rallying all of an organization's employees around a new vision, and more importantly, making it stick. Their focus is on making such transformations permanent and repeatable, providing practical examples from Vanto Group’s clients such as Apple, Lockheed Martin, Reebok, BHP-Billiton, Johnson & Johnson, Morgan Stanley, and many others.

• Reader: Dan Ritz
• Tags: business communication consulting leadership management strategy

Recently added as "finished".

Description: This beautifully written, heartfelt memoir touched a nerve among both readers and reviewers. Elizabeth Gilbert tells how she made the difficult choice to leave behind all the trappings of modern American success (marriage, house in the country, career) and find, instead, what she truly wanted from life. Setting out for a year to study three different aspects of her nature amid three different cultures, Gilbert explored the art of pleasure in Italy and the art of devotion in India, and then a balance between the two on the Indonesian island of Bali. By turns rapturous and rueful, this wise and funny author (whom Booklist calls "Anne Lamott’s hip, yoga- practicing, footloose younger sister") is poised to garner yet more adoring fans.

• Reader: Dan Ritz
• Tags: advice compassion courage love meaning optimism travel

Recently added as "finished".

Description: My Heart Is Afraid that it will have to suffer," the boy told the alchemist one night as they looked up at the moonless sky."Tell your heart that the fear of suffering is worse than the suffering itself. And that no heart has ever suffered when it goes in search of its dreams."Every few decades a book is published that changes the lives of its readers forever. The Alchemist is such a book. With over a million and a half copies sold around the world, The Alchemist has already established itself as a modern classic, universally admired. Paulo Coelho's charming fable, now available in English for the first time, will enchant and inspire an even wider audience of readers for generations to come.The Alchemist is the magical story of Santiago, an Andalusian shepherd boy who yearns to travel in search of a worldly treasure as extravagant as any ever found. From his home in Spain he journeys to the markets of Tangiers and across the Egyptian desert to a fateful encounter with the alchemist.The story of the treasures Santiago finds along the way teaches us, as only a few stories have done, about the essential wisdom of listening to our hearts, learning to read the omens strewn along life's path, and, above all, following our dreams.

• Reader: Dan Ritz
• Tags: advice compassion love optimism possibility purpose

Recently added as "plan to read".

Description: This little volume (the result of meditation and experience) is not intended as an exhaustive treatise on the much written-upon subject of the power of thought. It is suggestive rather than explanatory, its object being to stimulate men and women to the discovery and perception of the truth that-- "They themselves are makers of themselves." By virtue of the thoughts, which they choose and encourage; that mind is the master-weaver, both of the inner garment of character and the outer garment of circumstance, and that, as they may have hitherto woven in ignorance and pain they may now weave in enlightenment and happiness.

• Reader: Dan Ritz

Recently added as "finished".

Description: This text provides an introduction to the fundamentals of art and design for students embarking on graphic design, fine art and illustration - and also allied courses in interior, fashion, textile, industrial and product design, as well as printmaking. Through a wide range of illustrations, the author demonstrates how an artist or designer fills a blank canvas - nothingness - with points, lines, shapes, textures and colours in order to create a sense of space, time and motion. He also reveals how to develop unity and harmony, balance, scale and proportion, contrast and emphasis, and rhythm - all in the quest for a satisfying illusion.

• Reader: Dan Ritz
• Tags: art, creativity, design, web design

Recently added as "finished".

Description: Part foreign affairs discourse, part humor, and part twisted self-help guide, The Geography of Bliss takes the reader from America to Iceland to India in search of happiness, or, in the crabby author's case, moments of "un-unhappiness." The book uses a beguiling mixture of travel, psychology, science and humor to investigate not what happiness is, but where it is. Are people in Switzerland happier because it is the most democratic country in the world? Do citizens of Qatar, awash in petrodollars, find joy in all that cash? Is the King of Bhutan a visionary for his initiative to calculate Gross National Happiness? Why is Asheville, North Carolina so damn happy? With engaging wit and surprising insights, Eric Weiner answers those questions and many others, offering travelers of all moods some interesting new ideas for sunnier destinations and dispositions. (2007)

• Reader: Dan Ritz
• Tags: humor meaning travel

Recently added as "finished".

Description: As one of the first titles in Atlantic Monthly Press’ “Books That Changed the World” series, America’s most provocative satirist, P. J. O’Rourke, reads Adam Smith’s revolutionary The Wealth of Nations so you don’t have to. Recognized almost instantly on its publication in 1776 as the fundamental work of economics, The Wealth of Nations was also recognized as really long: the original edition totaled over nine hundred pages in two volumes—including the blockbuster sixty-seven-page “digression concerning the variations in the value of silver during the course of the last four centuries,” which, “to those uninterested in the historiography of currency supply, is like reading Modern Maturity in Urdu.” Although daunting, Smith’s tome is still essential to understanding such current hot-topics as outsourcing, trade imbalances, and Angelina Jolie. In this hilarious, approachable, and insightful examination of Smith and his groundbreaking work, P. J. puts his trademark wit to good use, and shows us why Smith is still relevant, why what seems obvious now was once revolutionary, and why the pursuit of self-interest is so important.

• Reader: Dan Ritz
• Tags: history leadership management

Recently added as "plan to read".

Description: There is no single methodology for creating the perfect product--buy you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.

• Reader: Dan Ritz