A little technical training for myself and maybe others. I used to despise any kind of technical books, they seemed to take the fun out of reading for me. But now I've read some really interesting ones about what social media can do and is doing. So what the heck... People can change, right?
Read this book for a sixth-grade project. It belongs to my mother and I seriously love this story. It's so different, yet similar, to Sound of Music. It's really a must read, especially if you are a biography lover like me.
One of the best behind-the-scene accounts of life behind the Disney curtain. Takes you through the ins and outs of the Disney of the 80s and how it rose through the 90s, broke new ground in animation with Little Mermaid, Beauty and Beast, and then destroyed the roof with a Wonka-vator technological/animation breakthrough from Pixar (Toy Story, Bug's Life, Cars, Up). But with Eisner came controversy, and the last Disney male heir, Roy E., fought to preserve the last tendrils of his father's and uncle's founding legacy. This is that story and trust me, it's awesome, and at times, sickening. Esp. when you find out what Eisner's bonus, not salary, just bonus was approx. $332 million. Serious.
Great look at how Twitter can be used for different purposes within business and just everyday life. How it can save lives, money, marketing. Oh My goodness, just the success stories are reason enough to read.
Written by my previous editor at the Daily Pilot. Mark is one of the most thoughtful writers I've ever met and one of the most enjoyable and thought provoking editor I've ever worked with - that didn't send me screaming down the hall. Read his book.