If you want to have the choice, you have to fight for it. All successful businesses face enormous pressure to grow, and they come from everywhere customers, employees, investors, suppliers, competitors you name it. As we shall see, those forces will make the choice for you if you let them, in which case you will lose the opportunity to chart your own course.
Everything is a choice. Most of the time it seems like thereâ??s only one option and itâ??s not up for debateâ??itâ??s still a choice and you better be sure itâ??s taking you where you want to go.